Smart marketing,
on the biggest screen.

Smatch Media is an AI-powered Connected TV advertising partner for the UK and global markets. We connect brands with engaged households through premium inventory across Whale TV, VIDAA and Roku, delivering the impact of the biggest screen in the home.

AI
Data-Driven Targeting
100M+
Active TVs
200+
Premium Channels & TV Partners
10–15M
TVs shipping annually
UK
London-based team
Smatch Media

Built for Brand Impact

Smatch Media combines data-driven technology with premium Connected TV inventory to help brands reach engaged households and deliver measurable results across the UK and global markets.

A viewer engaged with content on a Connected TV in the living room

We are the super-connectors of CTV

Consumers

Millions of UK households watching on Smart TVs every day.

TV Brands

Westinghouse, Philips, JVC, RCA, Telefunken, Magnavox, Aiwa and more.

Content Partners

Premium streaming partners delivering thousands of hours of free TV.

Advertisers

Brands seeking digital precision with the impact of the biggest screen.

Why Brands Choose Smatch

TV-grade attention. Digital-grade performance.

The largest screen in the home meets the most advanced ad-tech stack. Smatch Media combines the reach and impact of TV with the targeting, flexibility and measurement of digital.

Reach

Global Coverage via leading Smart TV ecosystems.

Engagement

Premium home-screen and in-stream placements seen at every TV session.

Awareness

100% viewable formats on the biggest screen in the home.

Flexibility

Display, video and native — with deeplinks, custom URLs and brand showcase pages.

Brand Safety

Premium content partners and curated placements across O&O and content-provider apps.

Engaging placements across every screen.

The most prominent CTV formats and placements — from premium home-screen mastheads to full-screen in-stream videos.

Roku
AD

Home Screen Marquee

The hero placement on the Roku home screen — a native branded unit in view the moment the TV powers on, before a single app is opened.

  • Ad TypeHome Screen Marquee
  • CreativeStatic / Animated / Video
  • Coverage⅓ of Home Screen
  • Viewability100%
Whale TV
AD

Native Masthead

The largest, most premium format on Whale TV — top of the home screen, seen every time the TV powers on.

  • Ad TypeHome-Screen Masthead
  • CreativeDisplay / Video
  • FeatureQR Code Front & Centre
  • Viewability100%
Whale TV
AD

Home Screen Takeover

Completely dominates the TV's home-screen interface before the viewer opens any app — the ultimate first impression.

  • Ad TypeFull Home-Screen Takeover
  • CreativeDisplay / Video
  • FeatureFirst-Impression Placement
  • Viewability100%
Whale TV
AD

Tab Banner

Top-row placement in the main navigation — a banner in the app row with click-through action.

  • Ad TypeTop-Row Tab Banner
  • SizesIAB Standard
  • ActionClick-through
  • Viewability100%
Whale TV
AD

In-Stream Video

Full-screen video across the entire CTV screen — pre-roll or mid-roll, inside brand-safe premium content.

  • Ad TypeIn-Stream Video
  • PlacementPre-roll / Mid-roll
  • InventoryO&O + Content Partners
  • ComplianceIAB Standard
Whale TV
AD

Home Screen Native Video

Home-screen video on the top row of the main navigation — a click-to-full-screen experience, seen every time the TV powers on.

  • Ad TypeHome Screen Native Video
  • ExperienceClick-to-Full-Screen
  • PlaybackPre-roll / Mid-roll
  • Viewability100%
Whale TV
QR

QR Codes

Interactive QR overlays that turn the big screen into a direct-response channel — front and centre, scan to engage.

  • Ad TypeInteractive QR
  • PlacementOn-screen Overlay
  • ActionScan-to-Engage
  • Viewability100%
Vidaa
AD

Vidaa Prime Banner

Hero home-page banner — first thing every viewer sees.

  • Ad TypeHome Page Main Banner
  • FormatJPEG
  • Dimensions1920 × 495 px
  • DeliveryDirect / Manual
Vidaa
AD

Vidaa Flash Banner

Lower home-page sub banner — high-frequency, high-attention surface.

  • Ad TypeHome Page Sub Banner
  • FormatJPEG
  • Dimensions1920 × 150 px
  • DeliveryDirect / Manual
Vidaa
AD

Vidaa Break Video

Full-screen in-stream video with skippable and non-skippable options.

  • Ad TypeIn-stream Video
  • FormatMP4
  • Dimensions1920 × 1080
  • OptionsSkippable / Non-skippable
Where We Operate

UK first. Globally connected.

Smatch Media activates campaigns in the United Kingdom and across more than 200 markets worldwide — from Western and Central Europe to the Americas, MENA, Africa and Asia-Pacific.

Western Europe

UK · Spain · Germany · France · Italy · Netherlands · Belgium · Ireland · Sweden · Portugal · Denmark · Austria · Finland · Switzerland · Norway · +15 more

Central Europe

Poland · Romania · Czechia · Hungary · Bulgaria · Croatia · Slovakia · Lithuania · Serbia · Latvia · Greece · Slovenia · +9 more

Americas

Brazil · Argentina · Peru · Chile · Colombia · Mexico · Uruguay · Ecuador · Costa Rica · Paraguay · Bolivia · Guatemala · +38 more

MENA / Africa

Turkey · Saudi Arabia · Egypt · UAE · Morocco · Israel · Algeria · Lebanon · Tunisia · Iraq · South Africa · Kenya · Nigeria · +59 more

Asia-Pacific

India · Bangladesh · Philippines · Thailand · Malaysia · Indonesia · Singapore · Vietnam · Australia · New Zealand · China · Japan · South Korea · +44 more

Get Started

Ready to put your brand on the biggest screen in the home?

Let's get in touch.

info@smatch.media London · WeWork Aviation House